When the going gets tough, the Beauregard is here to fight the good fight and win. When the Prohibition ended in 1933, American distilleries were all but gone. Jim "Beauregard" Beam wasn't intimidated by the thought of rebuilding from the groundup, however, and brick-by-brick made JIm Beam the famous Bourbon it is today. We'll sport a pair of these socks and toast to that! The Look -Red diamond and dot printed sock -Contrast toe, teel and cuff -Length: Slightly above mid-calf for no-slip guarantee The Feel -Breathable Bamboo blend provides maximum ventilation -Incredibly soft fabric that feels like cashmere -Enhanced arch support for a sleeker fit -Durable elasticity that retains shape over time - OUR SOCKS are designed to stay in place all day/night.